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SEO

How to do SEO competitive analysis

No company exists in a vacuum. You surely have at least several competitors offering similar services and targeting similar users or customers. In such a situation, it is vital to conduct an SEO competitor analysis, at least from time to time. Thanks to competitor analysis, you can improve your organic...

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What are breadcrumbs in SEO?

Have you ever heard of breadcrumbs on a website? It’s a solution that’s often put aside, despite being necessary for Internet users and search engine robots. This navigation tool can tell your visitors where they are on your site, but it can also help Google understand your site’s structure. In...

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Search intent optimization: How to make the most of search results

Every day, billions of people use search engines to find products and services or simply discover answers to their questions. With a well-thought-out SEO strategy, you can get more leads and sell more products. However, in order to achieve that, you have to tick some boxes. One of the most important...

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Everything you need to know about SEO meta description length

If you take care of the positioning of your web page, you surely know there are many elements influencing your page’s visibility in Google search results. The on-page SEO elements comprise things like code optimization, title tags, meta description tags, and a whole list of additional HTML and...

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Check keyword position in Google – how to track your ranking?

You have been working hard on your website or blog and have read what feels like thousands of articles on search engine optimization. Yet you wonder: Is all of this hard work paying off? If you’re looking for how to check Google position, you’re in the right place. We will teach you everything on...

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15 types of keywords in SEO

If you’ve ever had anything in common with search engine optimization, you surely understand the role that keywords play in SEO and Google Ads. But did you know that there are different types of keywords? And they all are valuable from a specific point of view. In this article, we will see how...

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What is keyword cannibalization and how to fix it?

The selection of relevant keywords is one of the crucial parts of an effective digital marketing strategy. Incorrect assignment of target keywords to multiple pages on your website can have a bad influence on SEO positioning and search engine rankings. Let’s check what keyword cannibalization is,...

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How to create a sitemap for your WordPress site

Need to create a sitemap for your WordPress blog or store? Creating a WordPress sitemap is one of the most essential steps of launching a website, and it’s also one of the first real ‘technical‘ steps. While it may sound like a complex process involving a lot of coding, the truth is...

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10 SEO mistakes to avoid in 2022

We’ve all heard the potential damage that even the most simple mistakes can do to a website. Whether it’s a broken backlink, bad grammar, or the incorrect use of an H-tag, some of the biggest SEO mistakes are often the most common. Luckily, they’re usually relatively easy to fix. In...

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What is keyword stuffing and how to optimize your content?

There are several SEO tactics that, implemented correctly, will earn you greater visibility in search engines and traffic to your website. Some SEO tactics, however, are not so good and keyword stuffing is one such example. The concept of keywords is pretty simple. Search engines, like Google, use keywords...

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